Beanique was founded in Brooklyn in 2023, specializing in handcrafted beanies that make a bold statement. Drawing inspiration from New York’s vibrant and eclectic style, and the natural world alike, Beanique celebrates originality, individuality, and self-expression in fashion and beyond. Their visual branding fosters a fun and welcoming atmosphere for those looking to showcase their style with a Beanique beanie. This distinctive identity also informs their advertising strategy, which spans both OOH advertising and social media platforms.


beanie designs

poster advertisements (15 x 22 in)

billboard advertisement (16 x 12 in)






instagram graphics (5 x 5 in)

online shop and social media mockups

packaging design


















brand style guide