Founded in Brooklyn in 2023, Beanique specializes in handcrafting beanies that make a bold statement. Drawing inspiration from the vibrant and eclectic street style of NYC, as well as the organic forms of the natural world, Beanique celebrates originality, individuality, and self-expression, both in fashion and beyond. Their visual branding system fosters a welcoming, lively atmosphere for anyone looking to showcase their style with a Beanique beanie.
This distinctive identity also informs their advertising strategy, which spans both OOH advertising and social media platforms, as well as their online store.
Beanie Designs
Poster Advertisements (15" x 22")
Billboard Advertisement (16" x 12")
Instagram Graphics (5" x 5")
Online Shop & Social Media Mockups
Packaging Design
Brand Style Guide